Xbox picking up market share...

Microsoft's (MSFT) Xbox 360 accounted for 42% of U.S. retail console sales in September, according to NPD, as the runaway success of its Kinect add-on bolsters demand. However, industry-wide hardware sales fell 9% Y/Y, as the major consoles show their age. Software sales rose 3%, fueled by strong demand for Electronic Arts' (ERTS) Madden NFL 12.