Barnes and Noble selling off...

So far the big loser with the new Kindle Fire release has been Barnes and Noble (BKS).  The new Kindle aims directly at taking market share away from Barnes and Noble's Nook.  I think the new Kindle will also hurt sales of the iPad to those new customers without the big bucks.  Time will tell.

AMZN is up 10.04 to 234.20
AAPL is up 1.24 to 400.50
BKS is down 1.65 to 11.56